Our Approach

• We strive to make a positive impact where we do business and where our employees live and work. At TD, making an impact means contributing to the social and economic development of our communities. And it means enabling employees and customers to work together with local community groups.

  Over the last five years, TD has grown from being a largely Canadian organization to building our presence in both the U.S. and the U.K. It became clear that we needed a more coherent approach for community giving across the whole organization. We took a step back to assess all of the work that we do and spent time developing a new framework. As we reviewed our current programs, TD’s priorities, emerging community needs and employee feedback, the following priorities emerged:

  

  We are transitioning to the new objectives for 2011. The new framework will help focus our giving and connect TD’s community relations activities across the entire organization.

  2010 Challenges		Our Response
  The economic downturn continues to affect individuals and families, increasing demand on community services.		TD continued to support our community partners and increased our total giving to $57.7 million in 2010.
  TD is working to align its community giving strategy globally and at the same time to be sensitive to regional differences.		With 20 Regional Community Relations Managers working across our markets, we maintain the agility to respond to local needs.
  Understanding and measuring the impact of our giving dollars across the broad range of programs that we support.		Understanding and measuring the impact of our giving dollars across the broad range of programs that we support.